App building trends to look out for in 2024
It’s always exciting to keep yourself up to date with the ever-evolving world of apps. Apps have been around since the early days of mobile phones if you count basic features like calendars, calculators and simple games like Snake. However, these devices normally had black-and-white screens and were very limited when it came to download opportunities, processing power and connectivity compared to the incredibly powerful and colourful devices we have today.
The Rise of Apple
There have been numerous big moments in the history of apps. The arrival of the Java Platform, Micro Edition enabled phone manufacturers to add a wider range of mobile applications to their devices, but the concept of the phone app really took off when the first iPhone was unveiled in 2007. Apple introduced the iPhone and the App Store in the late 2000s. This meant developers were now able to create third-party applications for phones. It was also easy for users to download and install these apps on their devices.
The rise of Android
The Android Market was also launched in 2008, and this enabled people to download apps on other non-Apple devices. This marketplace was later renamed Google Play. There was a huge amount of growth in the app market in the 2010s when apps became more and more sophisticated. By the time we reached this point, there was an app available for almost everything imaginable, including social media, e-commerce, fitness, music, video, radio, productivity and much more. App development tools and frameworks also saw more development, which made it easier for developers to create high-quality apps.
The 2010s also saw more monetisation of apps. There was a great deal of growth when it came to paid apps, in-app purchases and advertising. Many ‘freemium’ apps were introduced, which users could download the ‘premium’ versions of when they wanted to pay for extra features and upgrades. Other platforms including BlackBerry and Windows Phone also had their own app stores, but these weren’t as popular as the Apple and Android stores. Advancements in cross-platform development frameworks meant developers found it easier to create apps which could run on different operating systems. By the end of the decade, apps weren’t just being downloaded onto smartphones but tablets, smartwatches, TVs and other devices.
By the early 2020s, apps were also being used to control devices and appliances at home including washing machines, TVs and lights. This became known as the Internet of Things. Today, mobile apps give users a host of services and entertainment around the clock. More and more people are carrying out activities like shopping, playing games and managing daily tasks through their devices.
If you’re a developer who wants to remain at the top of their game or a business owner who wants to offer first-class apps to their customers in order to gain a real edge over the competition and drive more sales, it’s essential to keep yourself up to date with what’s happening in the world of app development. Let’s take a look at some of 2024’s biggest and most talked-about mobile app development trends according to the experts.
Why is the evolution of apps so exciting?
The ongoing evolution of apps is very exciting for a range of reasons. Apps continually push technological boundaries, introducing new features and functionalities. They make advanced technology accessible to people around the world and help them carry out what could be complex tasks with ease. The more apps improve, the better and more seamless the user experience becomes.
The app industry has also been great for the global economy and continues to create job opportunities whilst helping companies to drive sales and customer loyalty. Apps have also transformed the way that we communicate with each other, access information and consume content. The world of app development never stops and is likely to offer a whole host of new and exciting possibilities for users and developers everywhere.
Why choose us when you need help with UK app development?
There are many great reasons for choosing us when you need app development support in the UK. We have many years of experience to draw upon and have the expertise and resources needed to help you benefit from the very latest technology. The solutions that we bring to the table build brand loyalty and engagement, making your customers feel closer to you than ever. We have delivered first-class apps to clients from a wealth of industries, and we’re always able to tailor our solutions towards your specific needs.
We can work closely alongside you at every stage to ensure that the final product is the perfect match for your app development needs. We strive to create solutions which don’t just meet current standards but stand the test of time. Each app that we developed is designed with user-centric design in mind. This ensures your app is not only functional but also intuitive and appealing to your target audience.
Another great reason for choosing us is that we always keep you in the loop when there’s important news to pass on to you. We also tweak your app repeatedly until it’s fully aligned with your needs. We also offer a great deal of support after your app has been launched and are renowned for the quality of our maintenance services. You can relax in the knowledge that any issues that are identified will be dealt with promptly.
The Process
Once we’ve signed an NDA, we begin the development process. We then carry out thorough market research and analysis to ensure your idea is likely to be a successful one. We will then guide you through all aspects of the development process and create a Specification of Work that documents the full app development plan. Once all contracts are finalised, we’ll start building your app, creating wireframes, working on the UI and UX experience and carrying out rigorous Quality Assurance. We’ll then submit your app for approval.
Once the app is live, we’ll create a robust marketing plan to ensure your app is visible and help you establish and maintain a strong social media presence. We’ll also promote it across a number of channels to optimise its revenue and visibility. Following this, we’ll implement ongoing maintenance to ensure your app remains synchronised with the latest iOS and Android releases. We’ll also update your app regularly to ensure that it stays competitive and relevant in the ever-changing app environment.
Conclusion
The evolution of apps has always been remarkable, and it seems there are many exciting things to come in 2024. From integrated digital health tracking, app factories for medical apps, AR navigation and AI-driven personalisation to improved accessibility, the smartphone owners of 2024 have many great things to look forward to. You can always count on us to embrace the latest technology to deliver the outstanding apps that your business needs to thrive.
Contact us
Now is the time to get in touch to find out more about how we can help you with UK app development.
You can reach us by giving us a call, by sending an email or by completing the form on our site. We will get back to you as quickly as possible so we can quickly get the wheels in motion on developing and promoting the perfect app for your requirements.